FROM THE BEGINNING
The Skinny Bakery was founded in 2013 by passionate home baker Mariella Forte. Born and raised in West London, Mariella began baking at around 13 years old as a form of therapy. She studied Philosophy at UCL and was keen to have her own business one day. Inspired by Skinny Latte’s and with a keen interest in the science behind baking, Mariella experimented endlessly to discover delicious baked recipes which contain a fraction of the calories. She began selling her wares around London offices and salons. Feedback on her cakes was so positive that she decided to get her own kitchen and The Skinny Bakery was born. Now available from various outlets across the UK, The Skinny Bakery is going from strength to strength. Mariella’s story was documented by Facebook in their series ‘She Means Business’ Click here for the article.
The Skinny Bakery’s client list includes celebrities Little Mix, Dita Von Teese and Yasmin Le Bon as well as notable corporate names – Google, Louboutin, New Balance to name a few.
What do they make of it in the glossy pages? Daily Mail, Stylist Magazine, District MTV, Harper’s Bazaar and Evening Standard have all covered Mariella and The Skinny Bakery’s products and projects.
Her biggest passion being recipe experimentation and creation, founder Mariella Forte has developed recipes for the likes of Women’s Health Magazine, T-Sugars and PT Magazine.
In 2017, Mariella Forte launched StartSmart, a charitable non-profit organisation which helps young people launch their own business. StartSmart works with those in the very initial stages of starting a business, from fine tuning their idea to administering and marketing the company. They act as a long term advisory to these new business owners.